Skip to Content UTAS Home | Contacts
University of Tasmania Home Page School of Management

Prof Brian Wheeller

BA, BPhil, MA, MPhil, PhD

Adjunct Professor of Tourism

Contact Details
Telephone: +61 3 6226 7686
Fax: +61 3 6226 2808
Location: Off-Campus, Off Campus
Email: Brian.Wheeller@utas.edu.au

Career Summary

Brian holds degrees in Economics, in Applied Economics, in the Economic Impacts of Tourism, and in American Studies. His doctorate on Critiquing Eco/Ego/Sustainable Tourism contextualises the debate within the wider arena of tourism planning, policy and practice. In addition, Brian’s current research revolves around the links between travel, tourism and popular culture - in particular literature, art, film and music and their relevance to contemporary tourism thinking. His interests also embrace humour, image and use of the visual in tourism and tourism education. Brian is Visiting Professor of Tourism at NHTV, Breda, The Netherlands; Adjunct Research Fellow at the University of Plymouth, UK; Visiting Research Fellow at Leeds Metropolitan University and at Sheffield Hallam University, UK and is Honorary Senior Lecturer at the University of Birmingham, UK.

Selected Publications:

  • Wheeller, B, 2009, 'The arts and tourism. In J. Tribe (Ed.).', Philosophies of Tourism, Channel View Publications, pgs. 191-208.
  • Wheeller, B, 2009, 'Heritage tourists: Responsible, (f)or what?', Tourism Recreation Research, 34 (1), pgs. 84-87.
  • Wheeller, B, 2007, 'Sustainable mass tourism: More smudge than nudge. The canard continues.', Tourism Recreation Research, 32 (3), pgs. 73-75.
  • Wheeller, B, 2006, 'The king is dead. Long live the product: Elvis, authenticity, sustainability and the product life cycle. In R. Butler (Ed.). ', Tourism Area Life Cycle: Applications and Modifications, Clevedon: Channel View Publications, pgs. 339-347.
  • Wheeller, B, 2005, 'Issues in teaching and learning. In D. Airey & J. Tribe (Eds.).', International Handbook of Tourism Education, Elsevier: Oxford.
Brian Wheeller