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Course Detail

C3V Bachelor of Business Administration (Tourism Management)

The Bachelor of Business Administration (Tourism Management) has been designed to produce future leaders for the Tourism industry. In order to cope with the growth and increasing complexity of industries such as hospitality and tourism, there is a strong expectation that those in management positions will have a tertiary qualification for which the Bachelor of Business Administration (Tourism Management) is the perfect answer.

The degree provides students with the broadest possible career options by combining essential business knowledge and expertise – encompassing areas such as accounting and finance, communications, marketing, economics, human resources, international business and management – with specialised tourism studies. Students will develop practical and specific workplace skills as well as essential management and leadership abilities which will enable them to succeed in any area of the tourism industry.


Career Opportunities

Opportunities for graduates with management and tourism skills are excellent and employment within the sphere of tourism and hospitality is vast. As a graduate of this degree you will have the knowledge and expertise to work in such diverse sectors of the travel and tourism industry as:

Tour Operations
Travel Agent
Destination Development
Marketing and Promotions
Tourism Planning
Sport and Recreation Development
Event and Convention Management
Commercial Recreation Management
Parks and Wildlife
Arts and Museums and Historic Sites
Tourism Journalism and Media


Course Units - taught through This School

Unit CodeUnit Title
BMA121Management of Human Resources
BMA151Principles of Marketing
BMA211Business Communication
BMA241Workplace Relations
BMA252Consumer Behaviour
BMA258Services Marketing
BMA302Strategic Management
BMA325Human Resource Management in the Service Industries
BMA382International Marketing

Course Units - taught through other Schools

There are currently no units connected to this course, please contact the Faculty for more information

University Handbook details for this course


Student profiles for this course